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Online Scheduling: on the Rise in Google and a Local Search Ranking Factor?

I want to emphasize that I have not tested this – even to the extent you can “test” anything in local search. Rather, I’ve just observed a couple things: 1.  Google seems to integrate online “Make an...

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12 Facts to Know about Google My Business Appointment URLs

Google wants people to make an appointment.  Businesses now can add (in the Google My Business dashboard) a link to a “book an appointment” page or similar page.  The link will show up wherever your...

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Why Your Review-Encouragement Software Is a Meat Grinder

It’s tempting to sign up for a “reputation-management” or “review-generation” product and let it pester all your customers for a review – so you don’t have to take the time (or forget) to do it...

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Is There Anything You Can DO to Get Yelp Reviews These Days – without a...

For years Yelp has told business owners not to ask for reviews on Yelp.  Not that you shouldn’t ask only for positive reviews or tell customers what to say.  Not that you shouldn’t ply them with...

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4 Ways to Read Google’s No-Cherry-Picking Policy on Google Reviews

Google recently added the following to their seldom-enforced list of preferences policies on Google Maps reviews: “Don’t discourage or prohibit negative reviews or selectively solicit positive reviews...

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